Innovative Product Development
We employ human-centric design processes to develop products that promise change
We undertake product innovation and development projects to create and subsequently introduce new products, or enhance quality and improve the overall performance of goods or services. Thus our work can be radical innovation which aims at developing a new product, or incremental innovation which aims at improving existing products. To support organisations to deliver change, apart from product innovation, we take up cost-cutting innovation and process innovation too.
We begin with research on the needs of the constituents and conduct primary or secondary market research to survey available solutions. We analyse the gaps between the demand and the supply and weigh different possibilities. Once the solution is found successfully we create a prototype and we test the product with a small group of individuals to give the insight into the effectiveness of the product from the views of the potential user. After necessary changes, we turn towards finding conscious production methodologies and scale the production sustainably.