We believe knowledge leads to empowerment and spreading it would benefit us all.
There are times when awareness alone can bring about the desired change. People may require a little nudge, a push if you will, to make necessary behavioural change. There are many ills in our society which have risen out of pure ignorance, and knowledge is the only remedy. Sometimes, the need for awareness may be mandated by your action – awareness as a complementary requirement to carry out your work.
When it comes to awareness the objective is a key driver and accordingly we decide on the audience to reach out to. This informs our choice of medium between print digital and audio visual to convincingly carry the message and make an impact. Our custom approach for spreading awareness depends on your requirements and the available resources. We never shy away from unconventional methods and guerrilla tactics to carry out the mandate.