Youth for Sustainable Development
We help
Conduct Impactful Campaigns
Sometimes, a simple change in behaviour or attitude can bring about an immense amount of difference. We can never underestimate the power of social campaigning.
Purpose
Before recommending or propagating change to others, as a nonprofit you need to get to the depth of the problem and study the root cause. We help you understand the phenomenon behind the resistance to change, and the motivation previous attempts and results thereof. Once the picture is clear on what’s really needed and how you may provide for it differently, we find an innovative way to tackle the issue using relatable metaphorical instances. Actually, the overall success of the campaign depends on the ability to combine and coordinate multiple efforts, to have concerted and concentrated focus on the subject. Furthermore, to ensure that nothing is left unattended we can do a few things ourselves, to in effect get the job done. For any nonprofit, it’s usually hard to see tangible results of a campaign, thus can conduct a qualitative study of the impact and measure the change.
Process
Inquiry
Get to the depth of the problem and study the root cause
Insights
Understand the phenomenon behind the resistance to change and motivation and result of previous attempts
Ideation
Find an innovative way to tackle the issue using relatable metaphorical instances
Integration
The success of the campaign depends on the ability of combine and coordinate multiple efforts
Implementation
To ensure that nothings left unturned we can action few things ourselves
Introspection
It’s hard to see tangible result of a campaign, thus a qualitative study of the impact is required
Potential
We consider campaigning for social causes as one of the most fulfilling roles in IntegralWorld. Rather than having an ad hoc or siloed approach, we take them up as a part of the nonprofit’s larger brand building and positioning exercise. Depending on the target group the campaign is meant for, we create a unique engagement strategy keeping the spirits of your organisation intact. In fact we have a dedicated programme related to this initiative – Cause campaign. Apart from dedicated campaign related strategy we help you craft constituent related messaging devices for effective engagement results. If the situation demands or there’s a provision for paid promotional activities, we can handle them with care for utmost returns. Additionally, we contribute in monitoring and evaluation of your campaign process, to present to you and the donors a more holistic picture of the undertaken efforts.
Related Programmes:
We understand that different target groups require unique engagement strategies. We work closely with nonprofits to create a customized engagement strategy that speaks to the specific needs, interests, and values of their target audience. We also make sure to keep the spirit and mission of the nonprofit intact while crafting the strategy, so that the engagement is authentic and genuine.
We have a dedicated program called Cause Campaign that is specifically designed to drive effective results for social initiatives. This program is built on a foundation of inquiry, insights, ideation, integration, implementation, and introspection. By following these principles, we help nonprofits to create impactful campaigns that bring about real change.
We recognize that effective constituent engagement is critical to the success of any social campaign. We work with nonprofits to craft messaging devices that are compelling, clear, and effective at engaging constituents. This includes everything from social media posts and email campaigns to brochures and other outreach materials.
We understand that sometimes paid promotional activities are necessary to maximize the impact of a social campaign. We handle these activities with care, ensuring that they are aligned with the nonprofit's mission and values, and that they are targeted to the right audience for maximum impact.
