We distribute information in a responsible and reliable manner for maximum reach
Even in this day and age, information is a privilege that only a few have access to. Lack of information can be crippling on certain marginalised and disadvantaged communities. At times, the logistics may not be the only constraining factor and the resistance may come from the community within due to misunderstanding or mere fear of change.
We address this challenge by going deeper into the root cause of apprehension or reason for scarcity. The survey usually gives us a fair idea of the background and prevailing conditions. We find insights from other success stories either from the same region or different and try to apply our angle of understanding and study the results. If required, we alter the course according to the response.