Publicity & Marketing:
Cause Related Marketing
We help you market your specific cause to the benefit of multiple stakeholders
If you are working relentlessly towards a cause and want to see it succeed at any cost marketing the idea could be a great solution. Of course, this only works when you have ample resources at your disposal to exercise this luxury of paid propagation. When you have targets to meet and believe that the investment made in the cause related marketing would justify the results.
We’re more-than-usual conscious while handling marketing for your cause. This is one of the most challenging aspects of marketing. Usually marketing is done for a product or service, which means effectively there’s something to exchange. In the case of marketing your cause, we’re trying to convince your audience to buy-in to the cause in lieu of satisfaction, gratitude, goodwill, happiness, etc. It only works with the knowledge of your audiences’ aspirations and intelligent messaging.