We make sure the information, education and communication aspects are in sync
Any project’s success is defined by its ability to impact change. To ensure success, it is paramount that the ideals, process and the outcomes are clearly communicated to the stakeholders. Constituents are to be informed about the purpose of yours and supporters organisation. They need to be educated about the process of change and the possible benefits they could reap of it. At the same time, their opinions and needs are to be recorded and understood, to study their perspective and improve the efficacy of delivery.
Our primary focus while creating IEC related materials is to abide by the objectives of the project and deliver the message in a most creative and comprehensible manner. We look at the content from the contextual perspective and present it minimally but with clarity. We try to keep the brand voice and tone consistent across all deliverables while being very considerate of the end users sensibilities and sensitivities. Finally, we make sure all your modules have a strong call to action to usher change.