Collecting, distilling, and actioning local risk and resilience perspectives
We help
Manage Your Public Relations
We support you to laterally manage engagement, indirectly impress your donors, positively influence the policies and subtly manage your brand public perception.
Our practice of deliberately managing the release and spread of information between your organization and the public. We help you take control of whatever you can internally, and contribute to external parties in a measured manner. We ensure you gain exposure to your audiences using topics of public interest and leverage news items related to your cause. We aim to create or obtain free maximum coverage for your organisation and portray you in the right light.
We establish and maintain relationships with your organization’s target audience, the media, relevant trade media, and other opinion leaders through communication efforts. We take care of designing communications campaigns, writing news releases and other content for news, working with the press, arranging interviews for your organisation’s spokespeople, writing speeches for the thought leaders, acting as an organisation’s spokesperson, preparing you for press conferences, media interviews and speeches, writing website and social media content, managing company reputation (crisis management), managing brand awareness and event management. Success in the field of public relations requires a deep understanding of the interests and concerns of each of the company’s many stakeholders. We understand how to effectively address those concerns using the most powerful tools of the public relations exercise.
Indirect Engagement
In general, people trust the news outlets and other neutral information dissemination platforms for that they do not have an agenda in promoting a particular viewpoint. even though they may not be seeking information related to you, references regarding your work might make them take subtle notice of your actions. This could prove to be a great instrument to establish trust amongst your constituents and peer groups and motivate them to engage with you in your change-making process.
Donor Impressions
For the sake of fundraising, it would be wise to use this means to laterally reach your potential donors and leave positive impressions about actions. This in turn would help you when you make an actual contact with the donor for they may respond more attentively having learnt about our intentions. This may work favourably for govt and institutional fundraising too.
Influencing Items
If you want to reach a certain audience group whom you may not be able to reach directly by other means, this is a powerful tool. Especially, if it is about communicating to the higher echelons of power, whom you may not be able to identify individually. If your target is to influence policymakers to take rightful actions, in fact this is a far better tool than direct communications, as it keeps egos and triumphalism at bay.
Brand Mentions
