
Collecting, distilling, and actioning local risk and resilience perspectives
IEC materials play a crucial role in a comprehensive communication campaign, serving as a channel to disseminate information, reinforce existing knowledge, and contribute to attitude and behavior change. However, an IEC campaign alone may not suffice; it should be part of a broader strategy that includes face-to-face education and guidance on accessing information and services for mitigation, prevention, and solution.
We craft IEC materials that resonate with the local population’s interests, ensuring relevance and effectiveness. Our materials are designed to be clear, communicate specific messages, and be easily remembered. Before initiating an IEC campaign, we conduct a needs assessment to gather crucial information about target populations and the types of materials likely to garner positive responses.
Recognizing the significance of local context, we emphasize identifying trainers and peer leaders proficient in local languages and ideally from the target populations. These individuals are most adept at adapting IEC materials and training session plans for the local community. Additionally, we extend our support by creating IEC materials tailored for training the trainers, enhancing the overall effectiveness of your communication strategy.
We present your concepts in a relevant, easy-to-understand and friendly way
We create unconventional aid materials to sensitively inform and educate people
We churn wide range of informational and transformational resources
We produce moving stories that drives home much deeper essence